about us

At RINI, we are committed to providing stylish, comfortable and functional clothing for your little ones. Our aesthetic is a modern take on gender-neutral clothing in earthy/neutral hues and minimalist designs. We focus on curating limited quantity collections of kid (and parent!) friendly designs that are equally fashion forward, made of quality fabrics, and comfortable for all day wear. Effortless style & pure comfort is our motto. ☺

Our current collections are primarily sourced from South Korea, but we'll soon be carrying thoughtfully designed & quality childrenswear and goods from our favorite brands all over. ✨


Most of our pieces are intentionally gender-neutral. Cozy easy-to-wear clothing for all children.

modern comfort

Stylish AND comfortable. Our goal is to provide items children would love and parents everywhere would appreciate.


Versatility is key at RINI. Clothing to wear both at home and out & about. All of our pieces are easy to mix-and-match too.

Sustainable living

At RINI, sustainability matters! It's important to us that we care for our planet and the environment that our little ones are growing up in especially.

We intentionally curate selections that are made with quality fabrics and longer lasting meant to be worn often and then shared.

In an added effort to push back against creating unnecessary waste, all RINI packaging is made of recycled, recylable or compostable materials.

If you have any questions or inquiries, please reach out to us during the business hours of 9am - 6pm EST from Mon-Fri.